Znaptag

Znaptag

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Znaptag is an advertising network that enhances audience engagement and visitor experience via digital photos.. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
$8—12m (Dealroom.co estimates Sep 2009.)
Stockholms kommun Stockholm County (HQ)
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Znaptag operates in the digital advertising and stock photo markets, providing innovative in-image ad solutions designed to enhance brand engagement and create new revenue streams for stock photo companies. The company serves clients in the advertising and media industries, particularly those who own or manage extensive image libraries. Znaptag's business model revolves around monetizing imagery by overlaying contextually relevant, unobtrusive ads directly onto photos. This approach allows brands to tell a more complete story and engage audiences more effectively. Znaptag makes money through a SaaS pricing model, charging fees for ad placements and usage of their proprietary tools and services. The company offers a comprehensive suite of tools, training, creatives, and operational support to help sales teams deliver end-to-end campaigns. Their technology includes features like Hotspots, which enable interactive elements within images, and proprietary reverse image search to ensure ads appear wherever the photos are published. Znaptag's ads are designed to be visually appealing and highly performant, delivering superior viewability and higher ROI for clients.

Keywords: in-image ads, brand engagement, stock photo monetization, SaaS, interactive hotspots, ad performance, digital advertising, revenue streams, reverse image search, media campaigns.

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