Sweet Relish operates in the automotive industry, providing innovative lead management software designed to enhance the productivity of Business Development Centers (BDCs) by up to 400%. The company serves automotive dealerships and businesses looking to improve their lead follow-up processes and increase showroom traffic. Sweet Relish's core offering includes a highly skilled, expertly trained team of professional automotive appointment setters who ensure effective communication with today's online car shoppers. The business model revolves around offering both exclusive follow-up services and customizable lead management solutions, enabling clients to stay ahead in a rapidly changing market. Revenue is generated through software subscriptions and service fees for appointment setting. The company is headquartered at 210 Delburg Street, Davidson, NC, and prides itself on using the latest communication techniques to keep clients in front of potential customers.

Keywords: automotive, lead management, BDC, productivity, appointment setting, software, dealerships, showroom traffic, communication, customization.