ShoeDazzle operates in the online retail market, specializing in women's fashion including shoes, boots, bags, and clothing. The company targets fashion-conscious women looking for affordable and trendy styles. ShoeDazzle employs a subscription-based business model, offering a VIP membership where customers can purchase their first item for $10 and receive ongoing discounts. Members are charged $39.95 monthly if they do not shop or skip the month by the 5th, which can be used as store credit. The company generates revenue through these membership fees and direct sales of fashion items. ShoeDazzle differentiates itself by offering personalized styling quizzes to tailor recommendations to individual tastes. The company also provides wide-width shoe options to accommodate diverse customer needs.

Keywords: women's fashion, online retail, VIP membership, personalized styling, affordable prices, subscription model, wide-width shoes, trendy styles, store credit, fashion-conscious.