Reactrix

Reactrix

closed
Technology-driven media company and the leader in interactive out of home advertising. Learn more

Launch date
Employees
Market cap
-
Enterprise valuation
$180—270m (Dealroom.co estimates Feb 2007.)
United States (HQ)
  • Edit
DateInvestorsAmountRound
N/A

$550k

Series A
N/A

$12.5m

Series B

$11.0m

Series C

$45.0m

Series C
Total Funding$69.1m

Recent News about Reactrix

Edit
More about Reactrixinfo icon
Edit

Reactrix is a leader in the interactive out-of-home advertising industry, providing innovative solutions that engage consumers with unique brand experiences. The company operates in high-traffic venues such as malls, movie theatres, and hotels, offering advertisers and marketers a platform to boost brand awareness and generate leads. Reactrix's core technology, Reactive Media, creates interactive and immersive advertising experiences that capture attention and spur real brand involvement. This technology is particularly effective in today's media environment where traditional advertising methods often face avoidance.

Reactrix serves a diverse range of clients, including advertisers, marketers, and venue managers, helping them reach a highly engaged and desirable audience. The company's business model revolves around offering a media network that features some of the world's most innovative and leading brands. Revenue is generated through advertising fees paid by brands looking to leverage Reactrix's unique platform to enhance their marketing efforts.

Key features of Reactrix's offerings include unprecedented recall, purchase intent, and brand advocacy, making it a valuable tool for brands aiming to make a measurable impact. The company's solutions are designed to create memorable brand interactions that go beyond traditional advertising metrics.

Keywords: Interactive Advertising, Out-of-Home Media, Brand Engagement, Reactive Media, High-Traffic Venues, Consumer Interaction, Advertising Network, Brand Awareness, Immersive Experiences, Marketing Solutions.

Tech stack

Group
Tech stackLearn more about the technologies and tools that this company uses.