Preset.io is a forward-thinking startup that aims to democratize data analytics by making it accessible to teams of all skill levels. The company operates in the data analytics and business intelligence market, providing tools that enable both novice users and experienced analysts to explore and visualize data effortlessly.

Preset.io serves a diverse range of clients, from small businesses to large enterprises, who need to make data-driven decisions. The platform is designed to be intuitive for beginners, offering code-free exploration tools, while also providing advanced features like a state-of-the-art SQL editor for seasoned analysts. This dual approach ensures that users at all levels can derive value from their data.

The business model of Preset.io is based on a Software as a Service (SaaS) framework. This means that clients subscribe to the service and access the platform via the internet, rather than installing software on their own servers. This model provides recurring revenue for Preset.io and ensures a steady stream of income. The company also leverages open-source technology, specifically Apache Superset, which allows for greater flexibility and freedom for its users. This open-source foundation means that clients can move their data assets elsewhere if needed, reducing the risk of vendor lock-in.

Preset.io makes money through subscription fees for its SaaS platform. These fees can vary based on the level of service and features required by the client. Additionally, the company offers enterprise-ready features such as advanced data governance and auditing, which are crucial for larger organizations that need to manage data security and compliance.

In summary, Preset.io is an innovative analytics platform that caters to both data novices and professionals, operating on a SaaS model with a strong emphasis on open-source technology and enterprise readiness.

Keywords: Data Analytics, Business Intelligence, SaaS, Open Source, Apache Superset, SQL Editor, Data Visualization, Data Governance, Enterprise, Subscription Model.