Hubb is a technology company specializing in event management software designed to streamline the planning and execution of virtual and hybrid events. The company serves event planners, conference organizers, and meeting managers who require efficient tools to manage complex events. Operating in the event technology market, Hubb offers a platform that integrates various features to enhance attendee engagement and improve event outcomes. The business model revolves around a subscription-based service, where clients pay for access to the software and its suite of tools. Hubb generates revenue through these subscriptions, as well as through additional services such as personalized recommendations and data analytics. The platform uses behavioral data to suggest relevant content, sessions, and networking opportunities to attendees, thereby increasing the value of the event for both organizers and participants.

Keywords: event management, virtual events, hybrid events, personalized recommendations, attendee engagement, conference software, meeting planners, event technology, data analytics, subscription service.