Championfy is a dynamic startup operating in the burgeoning Esports market, specifically targeting casual mobile gamers in Singapore. The company provides a platform where users can participate in daily online Esports tournaments for popular mobile games such as Mobile Legends and PUBG. Through its mobile app, Championfy allows gamers to compete with friends and other players, offering them the chance to win cash prizes and other rewards.

Championfy's primary clientele consists of casual gamers who enjoy skill-based mobile games and are looking for a fun and competitive environment. The platform emphasizes the importance of various skills such as dexterity, strategic planning, observation, and problem-solving, making it an engaging experience for its users.

The business operates in the Esports industry, which has seen significant growth in recent years. This market is characterized by organized, multiplayer video game competitions, particularly between professional players, individually or as teams. However, Championfy differentiates itself by focusing on the casual gaming segment, providing an accessible entry point for everyday gamers.

Championfy's business model revolves around organizing and hosting these online tournaments. The company makes money through entry fees paid by participants who wish to compete in the tournaments. Additionally, Championfy may generate revenue through sponsorships, partnerships, and in-app purchases, although these aspects are not explicitly detailed on their website.

The platform has received positive feedback from its users, boasting high ratings on both Facebook and the iOS App Store. Users appreciate the quick response times and the fairness of the competition, which enhances the overall user experience.

In summary, Championfy is carving out a niche in the Esports market by catering to casual mobile gamers in Singapore, offering them a platform to compete, have fun, and win rewards.

Keywords: Esports, mobile gaming, tournaments, cash prizes, Singapore, casual gamers, skill-based, competitive, mobile app, user-friendly.