bswift is a company that specializes in streamlining employee benefits and HR payroll administration for employers across the United States. The company operates in the human resources (HR) and benefits administration market, providing comprehensive solutions to help businesses manage their employee benefits programs more efficiently.

bswift serves a diverse range of clients, including small businesses, large corporations, and everything in between. Their primary focus is on helping employers discover the true value of their benefits offerings and ensuring that these benefits are administered smoothly and effectively. This is particularly important in today's environment, where virtual solutions have become more prevalent due to the COVID-19 pandemic.

The company's business model revolves around being a full-service benefits administration partner. This means they offer a wide range of services, from benefits enrollment and management to HR payroll administration. bswift makes money by charging fees for these services, which can be structured in various ways, such as subscription-based models or per-employee-per-month fees.

bswift also places a strong emphasis on thought leadership and client engagement. They regularly host virtual events and provide resources like tips and checklists to help clients navigate the complexities of benefits administration. This approach not only helps their clients but also positions bswift as a trusted advisor in the industry.

In summary, bswift is a key player in the HR and benefits administration market, offering comprehensive solutions to help employers manage their employee benefits programs efficiently. They serve a wide range of clients and make money through service fees, all while maintaining a strong focus on client engagement and thought leadership.

Keywords: employee benefits, HR payroll, administration, employers, virtual solutions, COVID-19, full-service, thought leadership, client engagement, subscription-based.