Bella Vita Organic, operating under IDAM Natural Wellness Pvt Ltd, specializes in offering high-quality perfumes and skincare products at affordable prices. The company targets consumers who are passionate about fragrances and skincare, providing them with luxury experiences without the hefty price tag. Bella Vita Organic operates in the beauty and personal care market, focusing on cruelty-free and skin-safe formulations. The business model revolves around direct-to-consumer sales through their website, leveraging social media for marketing and customer engagement. Revenue is generated primarily through the sale of perfumes and skincare products, with special offers and bundles to attract and retain customers. The company also emphasizes ethical practices, ensuring no animal testing is involved in their product development.

Keywords: affordable luxury, perfumes, skincare, cruelty-free, long-lasting, direct-to-consumer, ethical, high-quality, fragrance, beauty.